At last, we have some scientifically rigorous evidence to show that slides full of bullet-points don’t work. The research is the work of Chris Atherton,
There is a pervasive myth in public speaking and presenting that you have to have an attention-getting opening. I would argue to the contrary. The beginning
I get frustrated at presentation advice which says you have to do something clever or dramatic at the beginning of a presentation to grab your
It’s hard to pull-off establishing your credentials without sounding like you’re bragging. The public speaking blogosphere is alive with stories of presenters who didn’t quite
Robert Cialdini is recognised as an authority on persuasion. His latest book Yes: 50 Secrets from the Science of Persuasion co-authored with Noah Goldstein and
Presentation experts extol the power of telling stories in presentations. A recent Scientific American “The Secrets of Storytelling” explores why stories are so powerful. It
In your business presentations, you may be tempted to stick to hard, proven facts and statistics to persuade your audience. But a powerful anecdote can
We ask people on our courses what they remember from the last presentation they went to. Typically they either remember nothing, or a random point
A key message is the number one thing you want your audience to remember or do as a result of your presentation. Some experts call
Maybe I’ve got spoiled by my TV set-top box but, […]
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